Wave Maker Craft operates this website, including all related information, content, features, tools, and services related to Flexiteek synthetic teak boat flooring, project inquiries, quote requests, and customer communications, in order to provide you with helpful product guidance and support (the “Services”). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or communicate with us through the Services or otherwise contact Wave Maker Craft. If there is a conflict between our Terms & Conditions and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

Contact details including your name, address, phone number, and email address.
Project and inquiry information including boat or vessel details, flooring area, project location, marina, timing, project goals, quote requests, message content, and optional photos or documents you submit through our contact forms.
Communications with us including the information you include in communications with us, for example, when sending a customer support or project inquiry.
Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.
Attribution information associated with an inquiry, such as the original landing page and UTM campaign parameters.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you including when you visit or use the Services, submit a form, communicate with us, or otherwise provide us with your personal information;
Automatically through the Services including from your device when you use our website or visit our pages, and through the use of cookies and similar technologies;
From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to respond to inquiries, discuss Flexiteek flooring options, provide quote or project information, remember your preferences, send notifications related to your inquiry, and create a helpful website experience. This may include using your personal information to better tailor and improve the Services.
Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on your activity on the Services.
Security and Fraud Prevention. We use your personal information to help provide a secure website experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services.
Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With vendors and other third parties who perform services on our behalf (e.g. website hosting, form processing, data analytics, customer support, cloud storage, email delivery, and CRM tools).
With business and marketing partners to provide marketing services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
When you direct, request us or otherwise consent to our disclosure of certain information to third parties.
With our affiliates or otherwise within our corporate group.
In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes.

Website Hosting and Third-Party Services

The Services may be hosted and supported through third-party platforms that collect and process limited technical information about your access to and use of the Services in order to provide hosting, security, analytics, form delivery, and website performance services. Information you submit to the Services may be transmitted to and shared with service providers as needed to operate the website and respond to your inquiries.

Flexiteek, Wave Maker Shop, and Third-Party Links

Wave Maker Craft is an authorized dealer for Flexiteek. This website may link to Flexiteek, Wave Maker Shop, manufacturer resources, or other third-party websites for product information, care instructions, samples, resources, or related details.

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee “perfect security.” In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to respond to your inquiry, provide Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

Right to Access / Know. You may have a right to request access to personal information that we hold about you.
Right to Delete. You may have a right to request that we delete personal information we maintain about you.
Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those related to your inquiry or project communication.

You may exercise any of these rights by contacting us using the contact details provided below. We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in. If we transfer your personal information internationally, we will take reasonable steps to protect that information in accordance with applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the “Last updated” date and provide notice as required by applicable law.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call or email us at contact@wavemakercraft.com or contact us at:

Wave Maker Craft
9D Conn Lane, Kaiser, MO 65047
(573) 552-7952